Resources for

the press

Learn more about our leadership team and find news, press releases, and media kits.

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Meet Root

With a vision of bettering lives through better insurance, Root was founded in 2015 on the principle that car insurance rates should be based primarily on driving behaviors, not demographics. The company has revolutionized the archaic auto insurance industry using mobile technology and data science to offer fair, personalized rates to good drivers. The company has collected 20 billion miles of mobile telematics data to enhance and inform pricing models. With more than 12 million downloads, the modern app experience allows drivers to get their policy in less than 1 minute, manage their policy, and file a claim. A proprietary claims system, paired with advanced machine learning techniques, allows for automated loss expense, fast claims payout, and higher customer satisfaction. Root is the nation’s first licensed insurance carrier powered entirely by mobile and is currently offered in 34 states. In 2020, Root went public, serving as Ohio’s largest IPO.

What sets us apart?

Pricing & Automation

By leveraging data science and technology, we’ve created a quantitative underwriting and pricing machine that optimizes and automates every part of the insurance value chain.

Differentiated access to customers

Root meets customers where they are and when they need us through a highly customized set of APIs that allow partners to seamlessly integrate insurance into other purchases.

Products customers know & love

We leverage modern technology to build a world-class mobile platform that creates delightful customer experiences.

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Root Inc. in the news logo

Root Insurance: A Tech-Oriented Company Committed to Removing Credit Scores From Pricing by 2025

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Fast Company

Potentially deadly ‘Zoom zombies’ are roaming the streets, a new report finds

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Carrier Management

How Root Insurance Did What Other Insurers Only Imagined

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Root Insurance valuation hits $3.65 billion in latest round led by DST Global and Coatue

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Real Simple

Here Are the Winners of the 2019 Real Simple Smart Money Awards

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The New York Times

From Agriculture to Art – the A.I. Wave Sweeps In

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Fast Company

Shopping while driving is the dangerous holiday trend of 2019. It needs to stop

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Fox Business

Shopping while driving, the new holiday danger

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USA Today

Here are 6 lifesaving (and money-saving) tips for when you get in a car crash

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Insurance Journal

Insurtech Root Expands into Renters Market; Product Launched in 3 States

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The Simple Dollar

Root Car Insurance Review 2020

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Columbus Business First

Insurance will Never be the Same

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Root’s press releases

Root, Inc. CEO and Co-Founder Honored as FinTech Leader Oct 20, 2022

Root Inc. Unveils No. 45 Toyota Camry Paint Scheme to honor 9/11 victims Sept 9, 2022

Root® and Carvana® Bring Car Buyers Auto Insurance — Coverage in 3 Clicks™ July 27, 2022

Root, Inc. Expands Reach with Three New Professional Sports Team Partnerships July 12, 2022

Root Adds Tech and E-Commerce Experience to Board with Appointment of Atida CEO July 5, 2022

Root Insurance Now Available to 20 Million New Drivers in Alabama and Florida May 17, 2022

Root Adds Insurance Strength to Leadership Team with New CFO March 22, 2022

Root, Inc. Unveils No. 23 Paint Scheme with nod to NASA’s Hubble Space Telescope view March 13, 2022

Root welcomes new board member February 28, 2022

Root Inc.
80 E. Rich Street
Suite 500
Columbus, OH 43215

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ROOT is a registered servicemark of Root Insurance Company, Columbus, OH.